Aerie Helps You Buy a Bra [sponsored]


So, yes, this post is sponsored. But, I mean, if you’re a woman and you’re reading this you probably wear a bra, right? And if someone offered you $50 to write about something you wear every day you’d probably say yes, right? So, if you hate sponsored posts or you hate bras (or both!) feel free to skip. Otherwise, read on for bra buying tips from Aerie. 

For years I only wore bras from that place that claims they’re someone’s secret. You know who I mean. Yet, I never felt like I was getting the best fit and the underwires tended to poke out after awhile.

Then I moved on to buying bras at stores like Kohl’s and Target but there are SO MANY OPTIONS and, really, who likes trying on bras? But, try them on you must. And that’s why Aerie came up with some infographics to help you figure out what kind of bra you need. The full infographic discusses the different types of bras and their purposes, facts about the life span of a bra (it’s shorter than you think!) and how to tell if your bra fits you correctly. In fact, it’s this last bit of information I’m sharing with you.

mini_3 (1) This infographic told me that those bras from VS did NOT fit as there was always a gap in the cup! I personally have not tried the bras from Aerie but I’m planning on it after this post. They also have a pretty cool campaign where they try to show real women wearing their products instead of just models all the time. In fact, if you’re brave enough you can take a photo of yourself on Twitter or Instagram in an Aerie product and tag it with #AerieReal you might appear on their website! Am I brave enough to try it? Well, assuming I follow the above guide and pick out a cute bra that actually fits, I just might!

12 replies on “Aerie Helps You Buy a Bra [sponsored]

  1. Bethany @ Accidental Intentions

    Based on this infographic, I think I’m going to have to go back to the girls section to do my bra shopping hahaha (…but really.). Although I imagine the creators of this infographic would also have heart palpitations if they knew how long I’d been wearing my bras, so maybe none of mine fit ideally per the suggestions because they’re all so old I legitimately have no idea when I bought them. That’s probably not a good thing 😛

  2. Maggie

    I haaaated bras for so long because they were so uncomfortable. I always wore the size that VS told me I was, but then I lost weight and knew my size changed, so I went to Intimacy. They measure you by sight and fit … no tape measures. I walked in wearing a 38C and after looking at how that bra fit me (in the privacy of a fitting room … they might get a little handsy), the consultant said I was a 34D. And you know what … THOSE BRAS FELT GREAT. Then I lost some more weight and went back to Intimacy and they said I was now a 32D. I know this post is sponsored by Aerie, but I cannot recommend Intimacy enough if you don’t think you’re wearing the correct bra size. Their bras are pricey though (sports bras are around $60 and normal bras start around $80 and go upt to $200 I think) but being in the right size has made SUCH a difference.

      1. Maggie

        That’s pretty much what I do! Unfortunately Target and other cheap places don’t carry my size so I still have to spend $40 per bra or stalk ebay.

  3. Jill Will Run

    VS bras are always a wreck! But then, figuring that some gal runs up to you and says, “Let me measure you!” and throws a tape measure around you, bunching in your top or even grabbing your purse strap in the process… I never felt that confident about it. I may have to see where there is an Aerie store near me… I’ve never seen one before. But I’m open to finding something new, since I always have problems. (My straps always fall down no matter how tight I make them.)

    1. Erin @ Loop Looks Post author

      My straps always fall down when I wear a button-up shirt! I don’t know what it is about those but I spend the entire day hauling my straps back up onto my shoulders.

  4. Alyssa

    I wore VS bras for quite a few years before I realized they did not fit me well at all. I was almost always spilling out of the cups and they would only suggest that I go up a band size which did not make the problem go away. I now shop at Kohls for my bras and found one that I really like. I usually don’t spend a lot of money of clothes but buying a good fitting bra is worth it!

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